top of page

At BESTSELLER we take privacy and security concern seriously and we aim to be transparent in how we look after your personal data. This Privacy Policy describes how we collect, use and handle personal data.


The website is owned and operated by BESTSELLER Wholesale Belgium BV, Keizerstraat 9, 2000 Antwerpen, Belgium, VAT number BE0479.362.617.


For the purpose of compliance with the applicable data protection regulations, BESTSELLER Wholesale Belgium BV is the data controller with respect to the personal data covered by this Privacy Policy.


Collecting and sharing your personal data
Our online forms
On our website you can find various online contact forms, including different request forms. If you submit such form, we will collect the personal data submitted by you. We do this in order to answer your request.


Business partners
In order to communicate with our business partners, including in order to promote BESTSELLER, we process their contact information.

Optimising our website
In order for us to be able to optimize our website and provide you with requested features, our website uses cookies from Google Analytics to track our website visitors’ browsing behaviour. These cookies collect information such as IP addresses, browsing ID as well as device and browser characteristics.


You can deactivate the use of cookies from Google Analytics here:


Legal grounds to process your personal data
Processing of personal data relating to our business partner relationships is based on our legitimate interest in communicating with them, including promoting BESTSELLER, cf. GDPR article 6, 1 (f).


Processing of personal data collected through cookies used for retargeting and other marketing activities is based on your consent, cf. GDPR article 6, 1 (a). You have the right to withdraw your consent at any time by deleting and deactivating cookies.

Processing of personal data collected through cookies used for analytics and development of the website is based on our legitimate interest in knowing and improving our business, cf. GDPR article 6, 1 (f).

Data storage

We only store your personal data for as long as it’s necessary to fulfil the purpose for which they were collected or to comply with regulatory requirements.

Your rights

You are welcome to contact BESTSELLER if you want information about which data is being processed about you and for which purposes. This is also the case if you want to rectify, restrict or delete personal information. Whenever BESTSELLER processes your personal data, by automated means based on your consent or based on an agreement, you have the right to receive a copy of your data transferred to you or to specific recipient. Furthermore, you are entitled to object to the processing of your personal data on certain grounds, e.g. data processed for direct marketing purposes, including profiling.

To exercise your rights, please use the request forms which can be found here.

If you wish to complain about how we handle your personal data, please send us an email. You can also file a complaint with your local supervisory authority. 


BESTSELLER has implemented technical and organizational security measures to ensure that our internal procedures comply with our high security standards. BESTSELLER always strives to protect the quality and integrity of your personal data in the best possible way.

bottom of page